Here are some of the tools I’ve personally used, and that I recommend to small businesses to help build business with their online presence:
Great email marketing service for small business. It’s the one I use on this site.
Interspire Email Marketer
Email marketing for advanced needs (sits on your own server). I use this on some client sites where the Aweber solution is too restrictive. Not for rookies. You need an serious web person to handle this for you.
This is where you sign up.
This is where you will actually have your web preson get the files needed to put the blog on your server.
This is where I get template and layout ideas for my websites.
Very cool blog templates for WordPress (these blog was created from a Woo Theme.
Google Analytics (web stats)
You’ll want to get great web stats for your site and blog. Google Analytics is the solution that is free and the best on the market for small business owners.